According to HousingWire, Douglas Elliman has brought Jamie Gagliano back to the firm as its chief operations officer for the brokerage division. Gagliano previously worked at Douglas Elliman leading operations for top-producing teams, and most recently held a similar role at The Corcoran Group. She'll be based out of the company's main New York office and will oversee how the firm runs its national operations from the ground level up.
In this new position, Gagliano will focus on making sure Douglas Elliman's systems and support structures work smoothly across all its markets. Her job involves tightening up how the firm handles agent and staff support while building a brokerage platform that can scale efficiently. A big part of her mandate is coordinating these operational improvements with the launch of Elius, which is Douglas Elliman's artificial intelligence platform developed in partnership with Google Cloud.
The company's leadership sees this hire as strategic for attracting and keeping top agents in what's become a very competitive luxury real estate market. According to the announcement, Gagliano brings credibility with both agents and executives throughout the industry, combined with real operational expertise that they believe is essential for the firm to remain attractive to high producers.
Gagliano herself emphasized that her focus will be making sure the company's infrastructure and technology support matches what top-producing agents need and expect from their brokerage. She pointed to the firm's culture of entrepreneurship and noted that pairing that with strong operations and AI tools like Elius creates real potential for agents to do more.
During her earlier time at Douglas Elliman starting in 2014, Gagliano worked on some significant transactions and helped build teams' financial infrastructure. Her background spans more than twenty years in real estate and private wealth management, giving her experience both managing the operational side of high-producing practices and understanding what individual agents need to succeed.
What I am seeing locally here in the Bay Area is that major brokerages everywhere are now tying their technology investments directly to how they organize their operations. When a firm like Douglas Elliman makes a strategic hire focused on operations and AI integration at the national level, it signals that we're moving into a phase where artificial intelligence isn't just a feature agents use, but something that shapes how entire brokerages support their people and manage their business. For agents and teams here in Fremont and the East Bay, these moves usually mean changes in training, support systems, and performance metrics within the next couple of years as technology becomes more central to how brokerages run.
