30-YR FIXED7.40%▬ 0.0015-YR FIXED6.71%▼ -0.0210-YR TREASURY5.10%▼ -0.0930-YR TREASURY5.43%▼ -0.095-YR TREASURY4.91%▼ -0.092-YR TREASURY4.77%▼ -0.05FED FUNDS4.00%▬ 0.00SOFR3.89%▲ +0.01DOW52,002▼ -175S&P 5007,659▼ -85Freddie Mac · U.S. Treasury · Federal Reserve via FRED®30-YR FIXED7.40%▬ 0.0015-YR FIXED6.71%▼ -0.0210-YR TREASURY5.10%▼ -0.0930-YR TREASURY5.43%▼ -0.095-YR TREASURY4.91%▼ -0.092-YR TREASURY4.77%▼ -0.05FED FUNDS4.00%▬ 0.00SOFR3.89%▲ +0.01DOW52,002▼ -175S&P 5007,659▼ -85Freddie Mac · U.S. Treasury · Federal Reserve via FRED®
Monday, October 19, 2026Bay Area Market: Coverage updated daily

Zillow: CPI Shelter Forecast, September 2026

Zillow forecasts 2.7% rent inflation, 3.1% OER inflation annually in September, as measured by the Consumer Price Index.

Bay Area suburban homes and streets
Curated News BriefBased on original reporting by Zillow Research (October 1, 2026). The summary below is the Journal’s; the local analysis is original commentary by Omar Murillo.

According to Zillow Research, housing inflation is showing signs of stabilizing rather than cooling further. The research team is forecasting that annual rent inflation will come in around two point nine percent by the end of this year, while Owner's Equivalent Rent, which estimates what homeowners would theoretically pay to rent their own homes, is projected near three point two percent for the full year. These numbers suggest that after a period of disinflation in the housing market, we've essentially hit a floor where prices are holding steady rather than falling.

One interesting dynamic Zillow is tracking is what's happening with new leases versus the overall rent market. New leases have been growing at their fastest pace over the past year or so, which is putting upward pressure on the broader inflation numbers. The research team has actually revised their forecasts for market rents upward over the past few months, suggesting that this momentum in new lease pricing isn't a temporary blip but rather a meaningful shift in the market.

Looking at the property types, there's a divergence worth noting. Single-family rents are expected to grow around three point one percent this year, outpacing the multifamily sector, which Zillow forecasts will see around two point two percent growth year over year. This tells us that single-family rental demand is running hotter than apartment demand at the moment.

The Zillow economists are expecting these shelter inflation trends to remain relatively flat as we move through the rest of the year and into next year. They're projecting monthly rent growth to hover around zero point seventeen percent, which would keep us in that mid-range inflation environment they're forecasting. The bigger picture here is that we've moved past the era of rapidly declining housing costs, and we're now in a period of modest but steady growth.

What I am seeing locally in the Bay Area and East Bay is that this national picture rings true with what my clients are experiencing. Renters aren't getting relief on price anymore, and folks thinking about whether to rent or buy need to factor in that housing costs are going to keep ticking up modestly. For sellers, particularly those with single-family homes, this data suggests continued demand in the rental market, which could support property values. Buyers shopping in Fremont and across the East Bay should understand that if they're competing with investors, those investors are betting on steady rental growth to make the numbers work.